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PROVIDE FEEDBACK

We do this through an analysis of the market landscape and white spaces that can be potentially occupied and owned that will serve as basis for any expansion into new markets or segments. Included in this exercise are recommendations on strategic choices to be made to ensure a sustainable business.

Designed for companies that need to
  • In expansion mode and have an appetite for innovation
  • Looking to Asia or the Philippines as their next growth space
  • Looking to diversify its portfolio and stimulate growth through innovations
  • Want to enter new geographies, markets, or product/service lines where they currently have no presence

Methodology

Market and Capability Assessment

An analysis on the market size and potential, consumer profile, competition, and entry barriers
Go-to-Market System Design Product concept creation, portfolio planning, and consumer journey mapping
Commercial Planning Developing the marketing/sales strategies and launch plans