Marketing Leaders AcademyDelivering consistent, rigorous Capability Building programs in the Philippines and beyond
Aug 26, 20224 min readGrowth AcceleratorTurning A Weakness into A Strength, A Brand Recovers Market ShareIn a business environment that’s becoming more and more competitive because of the democratization of a lot of things, the proliferation of
Jul 21, 20225 min readGrowth AcceleratorDe-mystifying Brand Strategy: What Needs to be Done Before Spending Millions in AdvertisingSearch for definitions of Brand Strategy on the internet and you would typically get these statements: “Your brand strategy defines what...