Our Work

Fueling Better Enrollment Planning Decisions

Corporate Strategy2021Strategic Execution Planning
Two students reviewing notes together on a campus walkway

Acumen helped to develop an enrollment campaign planning initiative designed to help the schools assess their current enrollment performance and build a data‑driven enrollment campaign plan, targets, and budget for SY 2022–2023.

The challenge

The holding company needed a practical and standardized enrollment planning process to assess their school's current performance and a build a data-driven campaign plan, targets, and budget for S.Y. 2022 - 2023.

What we did

Acumen designed and implemented a rigorous, end‑to‑end Enrollment Campaign Planning process anchored on Business Analysis. We:

  1. Built a three‑phase enrollment planning journey covering situational analysis, root cause analysis, and enrollment budget development
  2. Coached cross‑functional school teams through workshops, templates, and consultations to turn complex data into clear strategic imperatives
  3. Facilitated leadership and executive alignment sessions to validate enrollment targets, marketing strategies, and budget assumptions

The impact

Acumen delivered a high-impact lens that sharpened the school's enrollment strategy.  Through rigorous review of what truly worked and what fell short, the company gained clear confidence and laser focus to channel efforts into the next enrollment campaign.  

From the engagement
Two students reviewing notes together on a campus walkwayTwo students reviewing notes together on a campus walkwayTwo students reviewing notes together on a campus walkway
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