Decoding Filipinos
Across Generations

Generations are evolving: Gen Z, Gen Y, Gen X, Boomers.

Over the last decade, there have been shifts in the way Filipinos think, live, and work.

It's time for new data and insights that will give you fresh perspectives for your commercial and organization strategies.

What the Study Covers

The Filipino Heart and Soul

Evolving Life Priorities of the Filipino · Generational Profiles: Context and Psyche of each Generation

The Evolution of the Filipino Consumer ▾

Workplace Profiles and Preferences ▾

Building an Organization of the Future - Today ▾

Major inter-generational tensions in the workplace
Implications and best practices of benchmark companies
The 5 most critical success factors of a future-ready enterprise that must be re-designed NOW

Acumen Knowledge BaseGenerational Researches2015, 2018, 2021

Generational FGDs14 FGDsBoomers, GenX, Millennials and Gen Z

Nationwide Survey1000Filipinos · Boomers, GenX, Millennials and Gen Z

Organizational Deep DiveCHRO In-Depth Interviews24 Intergenerational Workforce FGDs

An executive summary featuring 3 key themes and some headline data.

What you'll get from the Full Report:

Detailed generational profiling: context, values, and workplace attitudes.
Detailed discussion on the 5 Mandates for a Future-ready Organization and Best Practices from benchmark companies.

Enter your details in the form and the report downloads right away, with a copy sent to your email.